Editor's Pick Archives

Job Descriptions Are A Branding Opportunity

Do your job descriptions enable candidates to feel your culture? If they don’t, you are missing out on a distinctive branding opportunity and likely wasting precious time sorting through the wrong cultural fits. Brand every piece of content you post and…

Dear Hiring Manager: An Open Letter

Dear Hiring Manager, I understand that you’re busy. Probably more than ever since your company has likely remained lean following the Great Recession. That’s why I’m suggesting you take on an important task. One that may seem counterintuitive. Your company…